1.
Diyana Nur Norazman, Mohd Mothar NM, Hayat Adnan W, Iwan Y, Tajuddin F, Jamaludin AL. The influence of perceived risk and cognitive attitudes towards persistent TikTok weight loss advertisements on consumer purchasing intentions in Malaysia. As. Jor. of Pro & Bus Stud. [Internet]. 2026 Jun. 30 [cited 2026 Sep. 22];7(1):232-48. Available from: https://journal.uptm.edu.my/index.php/ajpbs/article/view/511