Focus and Scope

The Journal offers thorough, independent and expert papers to inform relevant audience of the thinking and practice in the fields of :

Core Business Disciplines

  • Management: Topics such as organizational behavior, strategic management, and leadership.
  • Marketing: Consumer behavior, marketing strategies, branding, and digital marketing.
  • Finance & Accounting: Corporate finance, financial reporting, investment analysis, and taxation.
  • Economics: International trade, economic development, and market studies.
  • Entrepreneurship: New ventures, innovation, and startup ecosystems.
  • Supply Chain & Logistics: Global supply chains, logistics management, and technology’s role.
  • Business Law & Ethics: Corporate social responsibility, intellectual property, and trade law

Professional Development & Education

  • Business Education: Curriculum design, pedagogy, and business education innovation.
  • Career Development: Employee training, professional certifications, and career paths.
  • Workplace Dynamics: Workplace culture, job satisfaction, organizational change.
  • Human Capital Management: Talent management, employee performance, and development.